Building Alliances (Or, How to Win Friends and Influence Other Bloggers)
The English philosopher Thomas Hobbes famously noted that human existence back in the bad old days – before governments, armies, doctors, society, and Twitter – was “nasty, brutish, and short.” In fact, it got to be so bad, that our ancestors had no choice but to form collective units, implement laws, and stop killing each [...]
Continue Reading →What Constitutes a Great Facebook Ad?
It’s a question that’s been around since the dawn of commerce: what constitutes a good ad? In the traditional, brick-and-mortar world, experts generally have reached a consensus on this. A good ad, naturally, grabs your attention. Its location reaches a large amount of customers while not coming across as intrusive. And it provides viewers with [...]
Continue Reading →Create Free PR by Writing to Your Suppliers
Just think how good you feel when a customer writes to you to let you know how much they enjoy your product or service. This feeling isn’t unique to you and is true for companies both large and small. To create free PR try writing to your suppliers, but chose them wisely. [...]
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